Looking back at 2018, I realized that I managed to accomplish a lot in the five months that A Curly Transition (ACT) has been established. WordPress notified me that I have been running ACT for 10 years! ACT has been going on since I was a freshman at college blogging about my life in general while facing criticism for my excessively curly hair. In 2010, a dream was born that was entirely too scared to pursue until recently. The year itself has a been whirlwind of emotions, experiences, and challenges but it has been amazing.
ACT officially launched in June 2018 after postponing the official launch date due to fear needing everything to be absolutely perfect. My ex-partner and I were excited and along the way, I learned some difficult lessons.
Changes can be for the Best.
My partnership dissolved and it wasn’t exactly amicable. I spent a week recovering, restoring, and repairing what took me five months to build after the site was deleted as well as the backups. Luckily JetPack keeps a log of all the activity on the site so I was able to see much more than I absolutely wanted. The whos, whats, where, and in what order things were malicious deleted. I keep a printed copy to remind myself to never give another soul access to what is mine.
From this I learned:
- Two Factor Authorization is a MUST!
- Never allow someone write access to anything!
- Notifications of logins and location of logins a great peace of mine.
- Regularly and religiously check the activity log and backup database.
Blogging is Difficult. Planning is Necessary.
When you are employed full-time, in school full-time with a fairly active life blogging can be difficult at times. Planning ahead is necessary. I usually attempt to have at least a weeks’ worth of blog post available to publish. I attempt to have my post written, uploaded, scheduled, and ready to go by Sunday night. Batch Processing is amazing as well as automation.I borrowed an idea from Lauren Myer’s of Lauren Myers & Co to have monthly planning sessions. Of course something change throughout the month, but at least the bulk of work is completed.
Goal Setting….Enough Said.
Honestly, I don’t know how people can measure their status or growth without goal setting. For 2018, I had one goal and that was to launch and maintain the site. Looking at the infographic above, I seem to have done that. There are about 24 weeks from June to December and I managed to post 50 times during that time frame. Considering I didn’t have any other goals, I count that as an accomplishment. For 2019, I have a number of goals from page views to blog counts, etc.
Developing and Setting Goals
Ask and You Shall Receive.
For months, I was struggling with engagement and driving traffic to the site. Finally, in November I asked for some assistance from some social media marketers I know. They gave me some free tips since I wasn’t yet ready to pay for services, and once I applied them my traffic grew some. Also, posting in blog forums, groups, and joining Bloglovin has been very helpful. I never wanted to ask my friends for assistance because they handle social media for their livelihood and I didn’t want to take advantage. But asking for some basic input was one of the best things I did.
How was your 2018? Looking back what did you learn? Leave a message in the comments.
Infographic inspired by Oh So Paper.